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by Genie On Aug 18, 2016, 03:00 AM

rROIC For Rental Stores

No matter if you are a large or small rental house, public or private company, new to the industry or have been serving aerial markets for as long as Genie has been, when you are reviewing your return on invested capital (ROIC) you have the same cost-of-ownership considerations as the competition: Price, freight, availability, maintenance and repair costs, to name a few. To learn more about rental return on invested capital, please fill out the form below to download your free copy of the Genie white paper "rROIC For Rental Stores" and subscribe to monthly Aerial Pros updates:

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