Whether you’re new to the industry or have been around for a while, every rental store owner’s goal is to build a business that will grow and expand over time.
Our goal at Genie is to produce industry-leading aerial lift equipment designed and built to maximize machine uptime and provide the highest rental return on invested capital (rROIC) to our customers.
In today’s rental industry, competition in the aerial marketplace is intense, with many rental options available for prospective customers.
Equipment acquisition decisions are more involved than just picking which models to stock in your rental fleet.
The Rental Show is full of activities for everyone to participate in, but sometimes you need a break in the action to check out some of the local attractions.
Unless you’re in the marketing business, chances are that you don’t fully understand what public relations is and/or how it is different from advertising.